Sell sponsorships.
Prove their ROI.
Events CRM, sponsorship packages, booth management, and in-app lead retrieval. Everything your sponsors need to succeed — and everything you need to sell more.
Sponsor sales, managed end-to-end
From the first call for sponsors to post-event retention analysis — one system for your entire sponsorship lifecycle.
Calls for sponsors
Publish open calls for sponsors and exhibitors with custom application forms and package overviews
Sponsorship packages
Create and customise sponsorship offerings, combine them into packages, and tailor to each sponsor
Events CRM
Track negotiations, contracts, renewals, and communication with every sponsor in one pipeline
Booth management
Organise expo floor plans, assign booths, and manage exhibitor logistics from one dashboard
Lead retrieval
Sponsors capture and qualify leads through the event app — with ratings, notes, and offline support
Sponsor analytics
Lead counts, booth visits, and ROI metrics your sponsors can use to justify their investment
Retention tracking
See which sponsors renewed, upgraded, downgraded, or churned — across event editions
Sponsor comms
Keep sponsors updated with targeted newsletters, status updates, and automated notifications
Showcase your offerings professionally
Give sponsors and exhibitors a clear, attractive overview of every promotional opportunity. Create custom packages, tailor offerings to fit specific needs, and make it easy for them to say yes.
- Open calls for sponsors and exhibitors
- Create and customise sponsorship packages
- Tailor offerings to individual sponsor needs
- Combine offerings into value-driven bundles
Streamline your sales process
Track every sponsor from first contact to signed contract. Monitor negotiations, manage renewals, and keep sponsors updated — all from one pipeline.
- Track sponsorship negotiations and pipeline
- Monitor leads, conversions, and contract status
- Manage contracts, renewals, and invoicing
- Booth allocations with Expo and Booth Management
Give sponsors leads they can act on
Sponsors capture and qualify leads directly through the event app. Star ratings, notes, custom labels, and team collaboration — plus offline mode when the venue Wi-Fi fails.
- Lead capture through the event app
- Quick qualification with ratings and labels
- Notes and collaborative team management
- Offline lead retrieval when internet fails
Data that makes sponsors renew
Show sponsors exactly what they got: lead counts, booth visits, engagement metrics, and retention trends across editions. When sponsors see their ROI, they come back.
- Lead counts and booth visit analytics
- Sponsor ROI reports per event edition
- Retention tracking: renewed, upgraded, or churned
- Gamification to drive booth traffic
Hear from our sponsors
See how sponsors and exhibitors use run.events for lead retrieval, engagement, and collaboration.
Empower sponsors for event success
Sponsorship is a partnership. Here's how run.events helps both sides succeed.
The easiest lead retrieval sponsors love
Sponsors capture and manage leads using the event app. Built-in qualification tools mean they walk away with actionable insights, not just badge scans.
Boost expo engagement with gamification
Attendees earn points by visiting booths and participating in activities. A live leaderboard drives traffic to exhibitor spaces and keeps energy high.
What sponsors expect from organisers
Understand sponsor and exhibitor expectations to create long-term partnerships and maximise satisfaction — from lead data to booth logistics.
Why small events need professional tools
Even 50-person events benefit from structured sponsorship management. run.events scales from intimate meetups to large-scale expos.
run.events Blog
Our thoughts on event management, technology, and event communications.
What event software actually costs
A real comparison of per-registration and flat annual event software pricing with a TCO template for your budgeting.
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Customer care, explained before you need it
See how run.events customer care actually works, from included support to full event-day hypercare, before you need it.
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Conference management software vs. expo management software
Conference management software and expo management software need different pricing.
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